June 28, 2017

Concerns about decreasing attention spans, largely from technology, social media and multitasking, can send communication folks into a spiral. Is video really taking over written content? Has technology made writing obsolete?

I would argue a resounding NO! GOOD writing is more important than ever. And on the other hand, poor writing could be costing...

June 19, 2017

As Will Rogers said, "You never get a second chance to make a first impression." And training in networking or other interpersonal skills often focuses on how to improve that first handshake, introduction or the beginning of a presentation.

First impressions also count in writing. And especially in email messages, which can be the virtual versions o...

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